Campus Units

Economics, Management, Supply Chain and Information Systems

Document Type

Article

Publication Version

Published Version

Publication Date

2011

Journal or Book Title

Journal of Agricultural and Applied Economics

Volume

43

Issue

1

First Page or Article ID Number

1

Last Page

12

Abstract

A sample of U.S. consumers were surveyed in a choice based experiment in the Fall of 2005 and Spring 2006 to elicit consumers’ preferences for quality attributes in beef products. Based on the resulting data, a random coefficients logit model is estimated, and consumers’ willingness to pay for these quality attributes in beef products is obtained. The results indicate that consumers have strong valuation for traceability, grass-fed, and U.S. origin attributes in a standard rib-eye steak and are willing to pay a premium for these attributes.

JEL Classification

Q1, Q10

Comments

This is an article from Journal of Agricultural and Applied Economics 43 (2011): 1. Posted with permission.

Copyright Owner

Southern Agricultural Economics Association

Language

en

File Format

application/pdf

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