Degree Type
Thesis
Date of Award
January 2008
Degree Name
Master of Fine Arts
Department
Art and Design
First Advisor
Sunghyun Kang
Abstract
The present study sets off to examine the typography in film title sequence design. Particularly, two major aspects in film sequence design, the choice of typefaces and the choice of animation effects, are examined, and they are connected to the history of typography evolution, the development of computer technology, the theories in psychology, and different film genres. After drawing connections in historical reviews and theories, the present study provides tangible examples to illustrate how different designs are realized in film title sequences. With an emphasis on usages in film title sequences, a new classification system for typefaces and a classification system for animation effects are developed. Then, statistical evidence is gathered to identify certain typefaces and animation effects associated with particular film genres, adding quantitative measures in connecting the different aspects in film title sequence design. Finally, a case study is included to further explain the findings in a concrete context.
Copyright Owner
Li Yu
Copyright Date
2008
Language
en
Date Available
2012-04-30
File Format
application/pdf
Recommended Citation
Yu, Li, "Typography in film title sequence design" (2008). Graduate Theses and Dissertations. Paper 11366.
http://lib.dr.iastate.edu/etd/11366