Number

RWG02-05A

Files

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Publication Date:

11-2005

Description

This is a final report of a project funded by the Regional Food Systems Working Group. Investigators surveyed buyers representing 108 of the 180 convenience stores in the Des Moines urban area and a corresponding rural area of Iowa about the opportunitites for Iowa producers to market local products, primarily fresh fruit and vegetables.

Disciplines:

Agribusiness | Marketing

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Investigation of Strategic Partnership Opportunities with Iowa Convenience Store Retailers

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