Helping Students Take Visual Design to New Heights:
Utilizing Design Concepts to Create Fantasy Fascinators
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The first national meeting of textile and clothing professors took place in Madison, Wisconsin in June 1959. With a mission to advance excellence in education, scholarship and innovation, and their global applications, the International Textile and Apparel Association (ITAA) is a professional and educational association of scholars, educators, and students in the textile, apparel, and merchandising disciplines in higher education.
This site provides free, public access to the ITAA annual conference proceedings beginning in 2015. Previous proceedings can be found by following the "Additional ITAA Proceedings" link on the left sidebar of this page.
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Visual Design and Dress is one of the first courses that design and merchandising students take. In addition to serving as an introduction to design, the course is designed to create excitement about the major and to give students a taste of things to come. It also attracts non-majors, allowing it to serve as a recruiting tool. To prompt students to actually utilize the course concepts—the elements and principles of design—the final project always involves the creation of an article of dress (anything that is worn on the body or carried).