Project ID

M2008-19

Abstract

The project aimed to help small producers and other local food businesses learn to use online tools to market their products and form stronger relationships with their customers.

Key Question

Can hosting free hands-on website building workshops and providing technical assistance help local food producers establish a web presence to grow their businesses and strengthen their online marketing?

Findings

Many producers find that online marketing is a valuable addition to their business plan. Offering motivated producers the opportunity for hands-on training and one-on-one technical support will help them successfully and affordably create and maintain their own web presence.

Principal Investigator(s)

Brad Crawford

Year of Grant Completion

2011