Proceedings of the 68th Annual Conference of the International Textile and Apparel Association
The purpose of this study was to empirically develop a comprehensive model of textile and apparel students' entrepreneurial career intention that combines both cognitive and behavioral decision making processes.
International Textile and Apparel Association, Inc.
Watchravesringkan, Kittichai; Hodges, Nancy N.; Yurchisin, Jennifer; Hegland, Jane; Karpova, Elena E.; Marcketti, Sara B.; and Yan, Ruoh-Nan, "Modeling Entrepreneurial Career Intentions of Textile and Apparel Undergraduates: An Examination of the Moderating Role of Entrepreneurial Knowledge and Skills" (2011). Apparel, Events and Hospitality Management Conference Proceedings and Presentations. 18.