Document Type
Conference Proceeding
Conference
Proceedings of the 68th Annual Conference of the International Textile and Apparel Association
Publication Date
11-2011
City
Philadelphia, Pennsylvania
Abstract
This study analyzed internet strategies employed by US companies in the North American, European, and Asian markets to explore whether they can be used to explain differences in companies' regional business performance.
Copyright Owner
International Textile and Apparel Association, Inc.
Copyright Date
2011
Language
en
Recommended Citation
Wang, Xinxin; Zou, Ye; and Karpova, Elena E., "US Apparel Companies Business Performance in the North American, European, and Asian Markets" (2011). Apparel, Events and Hospitality Management Conference Proceedings and Presentations. 54.
https://lib.dr.iastate.edu/aeshm_conf/54
Comments
This proceeding is from 68th Annual Conference of the International Textile and Apparel Association (2011): pp. 1-2. Posted with permission.