Document Type
Conference Proceeding
Conference
Proceedings of the 70th Annual Conference of the International Textile and Apparel Association
Publication Date
2013
City
New Orleans, Louisiana
Abstract
This paper investigates the internal and external factors affecting South African consumers' impulse intention towards visiting pop-up stores.
Copyright Owner
International Textile and Apparel Association, Inc.
Copyright Date
2013
Language
en
Recommended Citation
Retief, Miriam-Miri; Jacobs, Bertha; and Fiore, Ann Marie, "The Effects of Internal and External Factors on South African Consumers' Impulse Intention to Visit Pop-up Stores" (2013). Apparel, Events and Hospitality Management Conference Proceedings and Presentations. 79.
https://lib.dr.iastate.edu/aeshm_conf/79
Included in
Fashion Business Commons, International Business Commons, Marketing Commons, Technology and Innovation Commons
Comments
This proceeding is from the 70th Annual Conference of the International Textile and Apparel Association (2013): pp. 1-3. Posted with permission.