Document Type

Conference Proceeding


33rd Annual European Conference

Publication Date



Omaha, NE


Anthropology is the science that studies peoples past and present, their cultures, and their histories as groups. When anthropologists undertake a study of an unfamiliar culture, they typically write ethnography. Ethnographic studies look at the patterns of interpretation that members of a cultural group invoke as they go about their daily lives.

An ethnography is a highly descriptive overview of a group’s knowledge, its beliefs, its social organization, how it reproduces itself, and the material world in which it exists.3 In short, ethnography is a process referred to by Clifford Geertz as “Writing Culture”. The purpose for preparing ethnographic field reports is not only to describe and explain, but also to unfold a view of the world in which cultural alternatives can be measured against one another and used as a guide for the production of space (i.e. Design).

Copyright Owner

Peter Goché




Article Location