Degree Type

Creative Component

Semester of Graduation

Fall 2020

Department

Greenlee School of Journalism and Communication

First Major Professor

Dr. Jay Newell

Degree(s)

Master of Science (MS)

Major(s)

Journalism and Mass Communication

Abstract

Recreation Services, an auxiliary extension of Iowa State University, caters to student needs when it comes to different program areas in recreation like outdoor recreation, aquatics, group fitness, personal training, intramural sports, sports clubs, and more.

Students’ use of Recreation Services declines as they progress from freshmen (or referred to as first-year for the remainder of this article) college students to seniors and graduate students.

To address the problem, a design for a smartphone application was created using the constructs of the theory of planned behavior. Stages of the smartphone app were created utilizing the construct of attitudes, subjective norms, perceived behavioral control, and intention.

Copyright Owner

Britney Walters-Chester

Creative Commons License

Creative Commons Attribution-Noncommercial-No Derivative Works 4.0 License
This work is licensed under a Creative Commons Attribution-Noncommercial-No Derivative Works 4.0 License.

File Format

Word

Embargo Period (admin only)

12-3-2020

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