Degree Type

Thesis

Date of Award

2016

Degree Name

Master of Fine Arts

Department

Art and Visual Culture

Major

Graphic Design

First Advisor

Paul Bruski

Abstract

This thesis explores the proper principles and rules for creating excellent infographics that communicate information successfully and effectively. Not only does this thesis examine the creation of Infographics, it also tries to answer which format, Static or Animated Infographics, is the most effective when used as a teaching-aid framework for complex science subjects, and if compelling Infographics in the preferred format facilitate the learning experience. The methodology includes the creation of infographic using two formats (Static and Animated) of a fairly complex science subject (Phases Of The Moon), which were then tested for their efficacy as a whole, and the two formats were compared in terms of information comprehension and retention. My hypothesis predicts that the creation of an infographic using the animated format would be more effective in communicating a complex science subject (Phases Of The Moon), specifically when using 3D computer animation to visualize the topic. This would also help different types of learners to easily comprehend science subjects.

Most of the animated infographics produced nowadays are created for marketing and business purposes and do not implement the analytical design principles required for creating excellent information design. I believe that science learners are still in need of more variety in their methods of learning information, and that infographics can be of great assistance. The results of this thesis study suggests that using properly designed infographics would be of great help in teaching complex science subjects that involve spatial and temporal data. This could facilitate learning science subjects and consequently impact the interest of young learners in STEM.

DOI

https://doi.org/10.31274/etd-180810-5344

Copyright Owner

Hesham Galal Hassan

Language

en

File Format

application/pdf

File Size

126 pages

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