Event Title
Patches O Pumpkins
Date
1-4-2016 12:00 AM
Major
Graphic Design
Department
Graphic Design
College
College of Design
Project Advisor
Beverly Krumm
Project Advisor's Department
Graphic Design
Description
Patches O Pumpkins is the integration of a small business start-up and graphic design branding initiative. Patches O Pumpkins’ purpose is to provide a learning experience on how to manage a business on a small scale. Managing inventory, price points, marketing campaigns, branding, and employees can be difficult to do simultaneously. It is imperative that employee moral stay focused and motivated. Employees emulate the attitude of the leadership of the organization, if the manager is very optimistic and passionate about the topic, the employees will be more productive. Patches O Pumpkins began in 2013 and experimented with many different products, price points, and marketing campaigns. Through customer purchasing habits, Patches O Pumpkins determines the most profitable products to sell and the best ways to market those products and adjusts our strategy accordingly. Branding, marketing, and management techniques learned in Patches O Pumpkins will be implemented in future endeavors.
File Format
application/pdf
Patches O Pumpkins
Patches O Pumpkins is the integration of a small business start-up and graphic design branding initiative. Patches O Pumpkins’ purpose is to provide a learning experience on how to manage a business on a small scale. Managing inventory, price points, marketing campaigns, branding, and employees can be difficult to do simultaneously. It is imperative that employee moral stay focused and motivated. Employees emulate the attitude of the leadership of the organization, if the manager is very optimistic and passionate about the topic, the employees will be more productive. Patches O Pumpkins began in 2013 and experimented with many different products, price points, and marketing campaigns. Through customer purchasing habits, Patches O Pumpkins determines the most profitable products to sell and the best ways to market those products and adjusts our strategy accordingly. Branding, marketing, and management techniques learned in Patches O Pumpkins will be implemented in future endeavors.