Identifying Factors Influence Individuals' Intention to Quit Tanning: Sociocultural Perspective

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2017-01-01
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Yoo, Jeong-Ju
Lee, Seahee
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International Textile and Apparel Association (ITAA) Annual Conference Proceedings
Iowa State University Conferences and Symposia

The first national meeting of textile and clothing professors took place in Madison, Wisconsin in June 1959. With a mission to advance excellence in education, scholarship and innovation, and their global applications, the International Textile and Apparel Association (ITAA) is a professional and educational association of scholars, educators, and students in the textile, apparel, and merchandising disciplines in higher education.

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Emphasis on skin aging will certainly be a body-tanning deterrent especially for those who make the best effort to enhance their appearance. Current appearance-based interventions should emphasize the damaging effects of UV exposure on skin, in particular, and this will increase individuals' the intentions to quit tanning. Moreover, the role of tanning dependence in which the addictive properties of tanning is significant may override the appearance-based tanning motives. In order to develop skin cancer intervention strategy, it is important to understand the vulnerable group who are addictive to tanning. This group is less likely to be concerned with valuation of skin aging as a result of tanning. Therefore, future studies should identify the body-tanning dependence so that further development of effective healthy tanning behaviors can be established.

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