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The research fills the literature gap by utilizing the theories of consumer socialization, the theory of the "extended self" and fashion clothing perspectives in the context of China's adolescents.

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Jan 1st, 12:00 AM

An Empirical Study on Chinese Adolescents' Fashion Involvement

The research fills the literature gap by utilizing the theories of consumer socialization, the theory of the "extended self" and fashion clothing perspectives in the context of China's adolescents.

 

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