Track

MM

Presentation Type

Poster

Description

In recent years, the growth of the "sharing economy" has arguably been enabled by advanced technology and supply-side flexibility. Researchers have pointed out that a sharing economy is a blueprint of a future business idea that explains how to link economic, environmental and social issues . By taking advantage of user-generated data, this study crawled customer reviews from a fashion rental service company. The findings helped understand consumers' participation and responses to the new model of fashion. The findings also suggest that consumers are increasingly open to renting what they want through a service, rather than owning something outright. They love the process and would love to recommend such a model to other people.

Creative Commons License

Creative Commons Attribution 4.0 License
This work is licensed under a Creative Commons Attribution 4.0 License.

Share

COinS
 
Jan 1st, 12:00 AM

Fashion Sustainability in a Sharing Economy: A Text Mining Approach

In recent years, the growth of the "sharing economy" has arguably been enabled by advanced technology and supply-side flexibility. Researchers have pointed out that a sharing economy is a blueprint of a future business idea that explains how to link economic, environmental and social issues . By taking advantage of user-generated data, this study crawled customer reviews from a fashion rental service company. The findings helped understand consumers' participation and responses to the new model of fashion. The findings also suggest that consumers are increasingly open to renting what they want through a service, rather than owning something outright. They love the process and would love to recommend such a model to other people.

 

To view the content in your browser, please download Adobe Reader or, alternately,
you may Download the file to your hard drive.

NOTE: The latest versions of Adobe Reader do not support viewing PDF files within Firefox on Mac OS and if you are using a modern (Intel) Mac, there is no official plugin for viewing PDF files within the browser window.