Marketing, Leopold Center for Sustainable Agriculture
Consumers who participated in this Internet survey would like to see farmers receive a higher share of the profits for retail food products. See related grant project 2004-MSP05.
Iowa State University
DeCarlo, Thomas E.; Franck, Veronica Jean; and Pirog, Richard S., "Consumer perceptions of place-based foods, food chain profit distribution and family farms" (2005). Leopold Center Publications and Papers. 158.