Degree Type

Thesis

Date of Award

2008

Degree Name

Master of Science

Department

Human Development and Family Studies

First Advisor

Megan J. Murphy

Second Advisor

Ron Werner-Wilson

Third Advisor

Sedahlia Crase

Abstract

The influence of gender, violent media exposure, sexual media exposure, and sexual attitudes on physiological response to media was examined. A total of 34 participants (16 male and 18 female) were included in the final sample. Participants completed a measure of violent and sexual media exposure and the Beliefs About Preventing AIDS (BAPA) measure. Participants were shown movie clips with varying subject matter while their physiological arousal (heart rate and skin conductance) was recorded. Gender, media exposure, and sexual attitudes were not significant predictors of physiological response to violent and sexual media. Males and females did not differ on any variable except sexual attitudes, with males having significantly more permissive sexual attitudes than females. Contrary to previous research, these results indicate that prior media exposure and sexual attitudes have no relationship to physiological response to media.

DOI

https://doi.org/10.31274/rtd-180813-16594

Publisher

Digital Repository @ Iowa State University, http://lib.dr.iastate.edu/

Copyright Owner

Kelsey Ryder

Language

en

Proquest ID

AAI1453903

OCLC Number

256722261

ISBN

9780549595724

File Format

application/pdf

File Size

126 pages

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