Degree Type


Date of Award


Degree Name

Master of Fine Arts


Graphic Design


Graphic Design


The worldwide population of Web users is expected to continue to grow extraordinarily rapidly in future years. Since the Web involves interactions over an ever-expanding range of geographic and cultural diversity, it demands a deeper understanding of and accommodation of Web users than was realized in the early days of its development. The frustration levels of many users run high when the designers of Web sites unintentionally exclude potential segments of the population that in many ways stand to benefit the most from the Web. Hence, an ideology for Web design that recognizes the importance of inclusivity must be delineated. It must identify and apply principles of using visual elements effectively in order to improve the quality of a Web site for all users. The purpose of this study is to investigate how the visual elements associated with the Web should be incorporated into universal design principles (UDP) and to evaluate the quality of a Web site in order to ensure that the maximum number of people can use the site comfortably and effectively. The research concluded that certain universal design principles, namely UDP 1, 2, 3, 4, 5, and 6 can be applied to the text, layout, and color of a Web site to enhance its quality for the greatest number of users.


Copyright Owner

Tae Jung Kim



OCLC Number


File Format


File Size

95 pages