Alternative structures for typographic design based on dance forms

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2003-01-01
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Hoffmann, Alma
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Altmetrics
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Graphic Design
Abstract

This thesis explores dance forms as an alternative structure for typographic design. Dance and typography are both types of visual communication, and they share common design principles, such as form and counter-form relationships. Dance creates interesting forms in space through the dancers' bodies in motion. Thus, dance offers the possibility of interesting and unusual use of space on paper for typographic design. In addition, typography, although mainly a two-dimensional application, also offers interesting form and counter-form relationships that can strengthen structural dance forms. Typographic variables such as size, weight, form, and counter-form found in letters, words, sentences, and paragraphs may add to dance structures emphasis for form and communication.

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Wed Jan 01 00:00:00 UTC 2003