Editor

Jean Goodwin, Michael F. Dahlstrom, and Susanna Priest

Proceedings Title

Ethical Issues in Science Communication: A Theory-Based Approach

Description

The agricultural sector relies on climate information to formulate management decisions which hedge against environmental risks. How this scientific information is communicated by climatologists to the agricultural audience is investigated. It is necessary to not only provide data, but also frame the message as relevant to agriculture, encompassing risk management.

DOI

https://doi.org/10.31274/sciencecommunication-180809-53

Included in

Communication Commons

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Jan 1st, 12:00 AM

Communicating Climate Science: Components of Engaging the Agricultural Audience

The agricultural sector relies on climate information to formulate management decisions which hedge against environmental risks. How this scientific information is communicated by climatologists to the agricultural audience is investigated. It is necessary to not only provide data, but also frame the message as relevant to agriculture, encompassing risk management.

 

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