Is the New Ecological Paradigm Scale Stuck in Time? A Working Paper
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The Science Communication Project @ISU was founded in 2010 with the goal of enhancing collaborative research on, education for, and the practice of public science communication, broadly conceived. Our biennial symposia- which include public presentations of multidisciplinary research and interactive workshops- bring together a network of scholars who share interests in public engagement of science, environmental communication, natural resource management, and agriscience. Conference proceedings showcase research, evaluations, and critiques of science communication-related practices and phenomena.
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Abstract
The most frequently used environmental attitude scale – the New Environmental Paradigm scale – may be woefully dated. The scale was designed to measure adherence to a paradigm of environmentally focused ethics and beliefs. However, scale items drawn on a not-yet-solidified worldview have led to issues of reliability and validity.